Kiwibox Announces Strategic Agreement With 4INFO
Source: PR Newswire (press release) (Original Article)
Teen Social Network to Offer Mobile Access using Leading Text Message
Advertising Platform
NEW YORK, March 31 /PRNewswire-FirstCall/ — Magnitude Information
Systems, Inc. (Magnitude) (OTC Bulletin Board: MAGY) disclosed today the
following developments concerning Kiwibox, its primary business unit.
Kiwibox (http://www.kiwibox.com), the first social networking destination and
online magazine where teens produce, discover, and share content, today
announced an agreement with 4INFO, the leader in Short Messaging Service
(SMS) publishing and advertising. The agreement will allow Kiwibox to
deliver free text message alerts with exclusive teen-focused content. The
service will launch in the second quarter of 2008, and will be available to
the more than 1.8 million current Kiwibox members and their friends.
Through this strategic agreement with 4INFO, Kiwibox members and their
friends will be able to use their mobile phones to receive the latest
content from Kiwibox.com. These SMS services will work on any
text-messaging-capable mobile phone and are free of charge*. Teens can opt
into the service by sending a text message to short code 4KIWI (45494), or
by visiting Kiwibox.com. The content and frequency of alerts - real-time,
daily, or weekly - can be personalized based on user preference.
“Adding mobile applications to our vibrant social networking
destination is a logical next step for Kiwibox in that it allows our
members and their community of friends to stay connected to content that
matters most to them,” said Lin Dai chief executive officer of Kiwibox.
“Teens will be able to use their cell phones to stay up to date on the
latest news and gossip about their favorite celebrities and share the scoop
with their friends. This is the first in a series of mobile applications we
plan to offer in the months ahead.”
4INFO provides text messaging services to USA Today, TV Guide, NBC
Universal and many other premier publishers American Express Card and content providers.
“Teens are avid …continue reading