Online Marketing Expert Joan Holman Featured in New Book "Online …
Source: PR Web (press release) (Original Article)
The new book "Online Marketing Heroes" shares keys for online marketing success from the world's foremost online marketing gurus, including consultants and experts in all areas of Internet marketing as well as executives from Yahoo!, Google, Edelman, Overstock.com, Circuit City, Travelocity, Southwest Airlines and other companies. "Online Marketing Heroes" provides practical information for marketing, branding, public relations and advertising professionals who want to get up to speed with the state-of-the-art in online marketing. It also provides valuable advice that can help business owners, executives and professionals make informed decisions about online marketing strategies and the purchase of services related to online marketing.
Minneapolis, Minnesota (PRWEB) April 7, 2008 — Internet marketing consultant Joan Holman is featured as one of today's top 25 online marketers in the new book: Online Marketing Heroes: Interviews with 25 Successful Online Marketing Gurus, published by John Wiley & Sons, a world-respected publishing company whose brands include Dummies, Frommers, Cliff Notes and J.K. Lasser.
A useful resource for marketing professionals, "Online Marketing Heroes" shares the latest tools, techniques and strategies for online marketing. It is also a must-read for business owners and executives who want to develop and implement more effective online marketing campaigns and optimize their expenditures on online marketing activities.
The book addresses all aspects of Internet marketing including:
Website design and development Online advertising Email marketing Online retailing Blog marketing Corporate blogging Search engine marketing Internet PR
Among those featured in "Online Marketing Heroes" are:
Ron Belanger, head of Yahoo! Search Marketing Brian Lusk, Southwest Airlines Manager of Corporate Communications and University Course 550 Corporate Editor of the Nuts About …continue reading